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товар №:
3968749
Business Communication Today 13th Edition 13th Edition
товар №:
3968749
TJS 1395
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Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices.
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What Stands Out
Comprehensive Coverage
Offers extensive insights into modern business communication practices, equipping readers with essential tools and strategies to communicate effectively in various professional settings.
Real-World Examples
Incorporates practical examples and case studies, ensuring learners can relate theoretical concepts to real-world business scenarios, enhancing their understanding and application of communication skills.
Interactive Learning
Includes engaging activities and interactive content, fostering a hands-on approach to learning that encourages students to practice and refine their communication skills actively.
Информация о продукте
- Thirteenth edition of Business Communication Today for Business Communication courses
- Covers the impact of recent technological developments on modern business practices
- Addresses traditional business skills alongside new topics like social media in business
- Emphasizes mobile connectivity and integrates new and traditional entrepreneurial concepts
- Flexible and highly integrated text suitable for all readers seeking to master workplace skills
- Available with MyBCommLab, an online homework, tutorial, and assessment program
| Publisher | Pearson |
| Publication date | January 3, 2015 |
| Edition | 13th |
| Language | English |
| Print length | 672 pages |
| ISBN-10 | 9780133867558 |
| ISBN-13 | 978-0133867558 |
| Item Weight | 3.16 pounds (1.43 kg) |
| Dimensions | 8.6 x 1.2 x 11 inches (21.8 x 3 x 27.9 cm) |
Who Should Buy?
-
Business Students
Students studying business communication will gain essential skills and knowledge applicable in real-world scenarios and workplace situations.
-
Professionals
Working professionals can enhance their communication strategies, improving workplace relationships and overall efficiency in their roles.
-
Instructors
Instructors can use this textbook as a comprehensive resource for teaching effective communication techniques in business courses.
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Casual Readers
Individuals looking for light reading may find the content dense and overly academic for casual interests.
ОПИСАНИЕ ТОВАРА
Business Communication Today 13th Edition 13th Edition
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What is the focus of Business Communication Today 13th Edition?
отвечать: The focus of Business Communication Today 13th Edition is on the inherent connection between recent technological developments and modern business practices. -
вопрос:
What traditional business skills are addressed in the text?
отвечать: The text addresses timeless business skills such as listening, presenting, and writing. -
вопрос:
Is an online assessment program available with the text?
отвечать: Yes, an online homework, tutorial, and assessment program called MyBCommLab is available with the text.
Communications Editorial Review
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Особенности и преимущества
- Business Communication Today connects technological developments and modern business practices.
- Text addresses essential changes in technology and traditional skills for workplace success.
- Includes social media concepts and teaches crucial business skills.
- Highly integrated text flexible for all readers.
- Also available with an online assessment program, MyBCommLab.
- MyBCommLab is to be purchased only when required by instructor.
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